How to use LinkedIn to Scout for More Referrals

How to Ask for Referrals

I want to show you the easiest, fastest, a most simple mind-blowing technique that you can use immediately to generate massive amounts of referrals.

If you do this, it can generate hundreds of referrals for you. 

This is so simple and straightforward.  

I cannot, for the life of me, figure out why more people are not doing this.   

Let me first tee up the issue that this solves, because the number one thing is maybe you’ve asked people for referrals before, right? 

And you asked, “Hey, is there anyone you can refer?”

By the way, if you’re using the stuff that we teach in our other videos or our sales courses, you should use the word ‘introduction’. You don’t use the word ‘referral’.  

You ask, “Is there any way you can introduce me to so or so?”

And the number one thing that people always respond with is, “Gosh, I can’t think of anyone.”

That’s what they say, right? “I can’t think of anyone right now.”

Well, what if I could show you a way that you literally would never, ever hear that response when you asked for referrals? 

Would that be valuable to you? 

Hopefully, it will be. 

My guess is that it would.

Another thing that people will say to you when asking for referrals, is “Oh, I don’t feel comfortable giving out anybody’s name.”


Sometimes you hear that. 

Well, I’m going to show you how to make sure you never hear them say that ever again.  

Those two things are two of the biggest objections that we hear when we ask for referrals. 

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This technique is so simple, easy, and straightforward. 

I just cannot figure out why nobody would do it. 

My guess is that it’s because you don’t know how to do it. No one has sat down and said, “Look, watch this video from Rory. Pay attention.”

This is a technique that anybody can do to generate more referrals.  

Now here is what it starts with.

This is something that we call the “Scout Method”. 

Many times, if you ask for referrals, what you’re doing is you’re trying to have access to somebody’s brain of everybody they know.   

It’s hard for us to recall a lot of information quickly on the spot and to have to sift through it to figure out who I should connect you to? Who should I introduce you to? 

Well, instead of doing that, you’re going to use LinkedIn to scout the people you want to be introduced to, just like a talent scout. 

Think of a sports scout. What do they do? They go and scout talent. They look for it. They watch people first and then they talk to the coach to get an introduction to the player. That’s what talent scouts do. 

That’s what we’re going to do here. 

We’re going to use LinkedIn which is a free tool. 

This is a free feature that is available to everyone on LinkedIn which has hundreds of millions of people.

You can do this immediately. 

Now, the very first step of this is you must connect with people on LinkedIn. You must be friends with somebody on LinkedIn in order for this to work. 

And when you do the Scout Method, all we’re going to do here is simple. We’re going to look at the second-degree connections of our connections. 

In other words, we’re trying to look to see who do the people we know, know? Who is it? Who are the people that we know, know? 

It’s not our first-degree connections. Those are the people that we know.

Referrals and introductions are all about second-degree connections. That’s what they are.

We need to figure out who are the people that know the people that we know. That’s where LinkedIn comes in. It literally gives it to you. 

Imagine if somebody that you know and trust handed you their cell phone and they said, “Yeah, sure, Rory. Here’s my phone. Just take it and go through my contacts and tell me who you want to be introduced to.”

Would that be incredible? That would be incredible. 

Well, guess what? That’s exactly what LinkedIn is. It tells you who to be introduced to.

And it’s not hard. It’s easy. 

Here’s what you do.  

Log in to LinkedIn and go to your home page. Click on your network and then click on your connections. Find someone that you know and look up their profile. There is a section where it says they have 500+ connections. That is what you are looking for. In order for you to know who they know, you need to click on that 500+ connections. It will pull up all the connections of that person that you are not yet connected to yourself. 

What does that sound like? 

That sounds a lot like a referral. It sounds a lot like an introduction. 

It is exactly. 

This is a list of people that they are connected with and I am not. These are people they know that I do not. 

And they are their first-degree connections, which is exactly what we want. 

That’s what referrals are all about. 

I take these names and I just go through the list. 

Then when I talk to that person that I know, I don’t have to say, “Who do you know?”

And they’ll never say, “I can’t think of anyone” or “I don’t feel comfortable giving out their name.”

I already have their name. I got their name from their LinkedIn because we’re connected so it doesn’t even come up. 

Two of the biggest objections ever when asking for referrals are gone.

G. O. N. E.

It doesn’t even exist.  

You’ll never hear them ever, ever again if you use this Scout Method from Brand Builders Group  It’s so simple and straightforward. Anybody can do this. 

What I want you to do is when you have your next meeting with a prospect, customer, family member, or colleague, go connect with them on LinkedIn before the meeting. Scroll through all of their contacts and look at the people and just make a list of 5, 10, 15, or 20 people that you want to ask them about.

Rather than them having to come up with names, they can simply go, yes, no, yes, no, yes, no. And boom, you are in. 

This is a goldmine!

LinkedIn is free! 

It boggles my mind. I cannot get my brain wrapped around the idea that salespeople, in this day and age, don’t have enough warm leads. 

This is not cold calling. These are warm leads and you have access to tens of thousands of them, probably hundreds of thousands, or even millions of them if you just have a handful of contacts on LinkedIn. 

Use the Scout Method from the Brand Builders Group, go onto LinkedIn, click a couple of buttons, and do this before your next meeting. 

I promise you will generate massive, massive referrals.

Comment below if you are going to try this method and let me know how you do!

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