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Finding Your Life Purpose and Clarifying Your Life Vision – Episode 205 of The Action Catalyst Podcast

Finding Your Life Purpose and Clarifying Your Life Vision

In this week’s episode of the Action Catalyst Podcast, Rory shares 8 types of visions for you to take action on for finding your life purpose and clarifying your own vision.

Show Highlights:

Our ability to be disciplined is directly proportionate of our vision.

Most people have a complete misconception about why they can’t be disciplined.

Discipline becomes dormant in the absence of a dream.

Increasing someone’s discipline is more a conversation about clarifying their vision than it is about increasing their motivation.

People are motivated by the ability to earn “things.”

Very often vision results from an impending event.

Many times, the vision of visiting a place can inspire us.

Status is one of the most powerful drivers of self-discipline.

Recognition is a quiet driver of accomplishment.

Almost every great vision includes a person in some way.

There is something powerful about earning the respect of someone you respect.

Success is having the people who know you best, respect you the most.


The Action Catalyst is a weekly podcast hosted by Rory Vaden of Southwestern Consulting every Wednesday. The show is regularly in the Top 25 of Business News Podcasts, has listeners from all around the world and shares “insights and inspiration to help you take action.” Each week Rory shares ideas on how to increase your self-discipline and make better use of your time to help you achieve your goals in life. He also interviews special expert guests and thought leaders. Subscribe on iTunes and please leave a rating and review!

Using Visualizations to Propel Achievement


The amount of our endurance is directly proportionate to the clarity of our vision. 

When we have a crystal clear picture of what we want in life, and we spend a lot of time thinking about it, then there is naturally a strong connection to how doing the short term sacrifices we’re asking ourselves to make today forward us toward that future. 

It thereby creates a context for action to take place and our discipline engages almost automatically. That then inspires and empowers us to do the hard work necessary that it will take to achieve that vision. It gives us a “reason” to set specific targets and goals, layout a plan, and then execute the actions that will make the vision a reality.

However, if we have a cloudy picture of what we want for our life or future, then there is at best a convoluted connection to how the sacrifices we’re asking ourselves (or others) to make forwards us towards that future.

There is no context for action and so it becomes almost impossible to “motivate” ourselves. In that scenario we don’t have sight of the long term payoff and so we typically procrastinate or get distracted from doing the hard work it takes to be successful. When we don’t do the necessary work, then we ultimately don’t achieve our long term goals.
On the surface we might then think that the reason we didn’t hit our targets was because we didn’t take the right actions – which would be true. But a part of the underlying reason why is because we never had the compelling vision to inspire us to take the necessary actions.

What we have learned at Southwestern is that most people then struggle not just from a lack of discipline; but also a lack of vision. 

We either don’t have a clear enough picture of what we want in our life or we don’t spend enough time thinking about it. 

If you can see the vision, then you have a reason to do the work to earn it.  

If you can craft the vision, then you’ll develop the confidence to work a plan that makes it come true. 

If you can clarify the vision, then you will catalyze your own action. Which is why one of the first orders of business when we coach a client is that we take them through a series of different questions and exercises to clarify their life vision. 

And when we talk about vision, one element of a great life vision is being able to see actual pictures of what you want your future to look like. It’s a “visualization” if you will. We often encourage our clients to put together vision boards. 

Another simple but powerful exercise you can do is to add a visualization or two to your overall life vision by writing out a future scene of exactly what you want to accomplish in your life. 

The more clearly you can see it, the more likely it is to come true. And if it’s ever going to become true in real life, you first need to be able to see it in your mind. 

One technique to help you create stronger visualizations is to write in a way that is V.A.S.T.  

That is that when you write out a visualization, you write a future picture or scene you want to live into that describes the following elements:

V. Visual – Something that you can see. What is around you? What does it look like? Describe the setting. Describe the colors. Who is there with you? What can you see?

A. Audio – What can you hear? What sounds are happening around you? Is there a noise in the background? Is there music playing? Is there a specific set of words you will be hearing from a specific person in your life?

S. Smell – What can you smell? Are you outdoors or indoors? Is there food? Is it a certain season of the year? Smell is one of the most powerful triggers we have so if you can associate a specific scent with achieving your goals then it will have a very visceral effect on you. 

T. Touch – What can you touch? What are you physically feeling with your hands? Most importantly is how are you feeling inside? What emotions are you experiencing? 
The VAST technique is a modified version of something I learned from one of my speaking coaches, Craig Valentine the 1999 World Champion of Public Speaking about how to improve your storytelling. 

It serves not only as a good strategy for telling stories though; but also for creating them. 

Your vision is the purpose of your life.
Your visualizations are part of the future story of your life. 

Your ability to write that story often precedes your ability to live it. 

The more clearly you can see it in your head; the more likely it will come true in your life because the more willing you are to do the work it will take to get there. 

In that way, our endurance is directly proportionate to the clarity of our vision.