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Welcome to Rory Vaden’s personal blog about the psychology of Influence

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You can rehearse a cold call ten times and still hear yourself turn into a different person when someone answers.  Your voice gets more formal.

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One of the easiest lies to believe is that a better opportunity will bring out a better version of you.  You tell yourself you will

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It can take years to write a book and only a few seconds for someone to decide your pitch doesn’t fit their show.  That is

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One of the most expensive mistakes a small business can make is looking past the people who already paid attention long enough to become customers. 

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Imagine sending a proposal and getting an immediate yes. Before you’ve even enjoyed winning the work, you’re wondering how much money you just left on

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Some employees stop giving you their best long before they ever start looking for another job.  Usually, it’s because someone stopped noticing them.  It rarely happens all at once. A person

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One of the stranger parts of building a business is realizing you can spend years creating something valuable without ever thinking of it as an

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There is a moment every entrepreneur eventually experiences when they build something they are genuinely excited about, put it in front of the world, and

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One of the great lies entrepreneurs tell themselves is:  “I just need to work harder.”  You probably don’t.  In fact, working harder may be the very thing keeping

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There is a particular kind of frustration that comes from knowing you have something valuable to offer and feeling like the world still does not quite

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