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David Avrin: Visibility Marketing – Episode 154 of The Action Catalyst Podcast

visibility marketing

 

David Avrin, The Visibility Coach, is one of the most in-demand Business Marketing/Branding Keynote Speakers in the world today. With a surprisingly irreverent and entertaining style, David delivers a profoundly insightful and hard-hitting message to business audience across North America and around the world.

 

Show Highlights:

  • The new reality in the marketplace is that everybody’s good. @DavidAvrin
  • You have to make a compelling case that you’re a better choice than the other good choices. @DavidAvrin
  • Most of our marketing connection really has to be about making that compelling case about what makes us different. @DavidArvin
  • Four most dangerous words in business – All Things Being Equal. @DavidAvrin
  • True does not equal compelling and accurate does not equal persuasive. @DavidAvrin
  • To what question is your business the answer? @DavidAvrin
  • What makes you the best choice in a sea of good choices doesn’t have to be monumental but it has to be memorable. @DavidAvrin
  • For most of us, our biggest challenge is not our competitors it’s anonymity. @DavidAvrin
  • If they don’t know who you are they can’t buy what your selling. @DavidAvrin
  • There are lots of way to do it right but only one way to do it wrong and that’s complacency. @DavidAvrin
  • If you want people to be interested, you have to be interesting. @DavidAvrin
  • Find your uniqueness and exploit it in the service of others – Larry Winget
  •  Quality is no longer a differentiator, it is simply the price of admission. @rory_vaden
  • There is no such thing as copy that is too long, only copy that is too boring. – Randy Gage

Go to Visibilityinternational.com for more on David and his book Visibility Marketing.

The Action Catalyst is a weekly podcast hosted by Rory Vaden of Southwestern Consulting™ every Wednesday. The show is regularly in the Top 25 of Business News Podcasts, has listeners from all around the world and shares “insights and inspiration to help you take action.” Each week Rory shares ideas on how to increase your self-discipline and make better use of your time to help you achieve your goals in life. He also interviews special expert guests and thought leaders. Subscribe on iTunes and please leave a rating and review!

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