We love watching comebacks.
Whether it’s movies or sports or real life stories of people overcoming seemingly insurmountable odds, we love seeing “the comeback.”
So how do you perform a business comeback?
What do you do if your business is struggling?
What do you do if you’re facing personal financial struggle?
How do you respond if you’re losing customers, accounts, profits, or marketshare?
There may be many potential answers to those questions depending on your business model or industry, but there is one answer that is nearly universal for all businesses.
In fact, in many ways it’s the epicenter of all business.
You can even argue that it’s how business began.
And energizing to any and every business.
It is…to sell.
To generate sales.
Sales is the genesis of any business.
And it is also therefore the key to performing any individual or business turnaround.
You sell, sell, sell.
You sell your way out of trouble.
You sell your way out of any hole.
You sell your way out of any self doubt.
Increased sales cures 95% of all business problems.
The beauty about sales is that anyone can sell.
And it doesn’t matter who you were yesterday or what you’ve done in the past.
Today you can start to sell.
You can start a turnaround by focusing on sales.
You can even start a business from scratch if you know how to sell.
Nothing happens until there is a sale.
And if you can learn how to sell…
If you can learn to love to sell…
And if you can serve people while you sell…
Then you can sell your way out of any hole.
You can sell your way through any precarious situation.
You can sell your way past any seemingly insurmountable challenge.
Increasing sales can change your personal situation and it can be the comeback of any great business.
So if you need a business comeback, then get excited, get focused and go out and sell something today.